Great websites need beautiful images and can help give your website a fresh and updated look. Try Elevae Visuals stock photos to elevate the vibe.
When was the last time you updated your website? Most people get thru the arduous task of setting up a basic website and then they don’t look at it for years. Take a minute and go look around your website (I’ll wait right here) .
Are you thinking “Help…I need to refresh and update my website!” You are probably ready for a website redesign.
I went to a friend’s beauty website, which is a beautiful well-designed website created 2 years ago. But this last time I visited it there was a widget that embedded her Instagram feed at the bottom of her home page, and the Instagram feed was gone leaving an ugly empty space. She must have forgotten to update the widget and her page looked neglected. Is her business neglected too?
In today’s digital age, having a functional and visually appealing website is essential for any business or individual. Your website serves as your online storefront, and just like a physical store, it needs regular attention and updates to keep it relevant, engaging, and effective. Let’s explore the reasons why you should update your website and provide you with a handy website redesign checklist to ensure a smooth and successful revamp.
And if none of this appeals to you, I can help you start from scratch and give you a modern website design that you will be proud to show off.
Just like the beauty industry, technology is constantly evolving, and your website needs to reflect the latest trends and designs. An outdated website can give visitors the impression that your business is stagnant and well, uncool.
Also known as (UX) is crucial for keeping visitors interested enough to explore your content or make a purchase. Having parallaxing images, video backgrounds and scrolling text are trending and will get your visitors excited about your business. If your website is missing movement it’s time for a website redesign. For an example, check out The Skye Template.
If your target market is anyone under 50, your mobile website design better be on point! Having the option to fully customize your mobile website is really important. I use Showit as my website platform for this reason. Check out the Template Shop from your phone and watch the demos to see examples of great mobile design.
Search engine algorithms change frequently. By updating your website, you can implement the latest SEO practices, including keyword optimization, meta tags, and structured data, to improve your site’s visibility on search engines. More blog posts coming about SEO, so follow for more.
If your website hasn’t been updated in a while, your clients might not know about the new facial service that you’re offering or maybe the new hairstylist in your salon hasn’t been added to the About Us Page. Fresh blog posts, images, and updates can help establish your expertise and keep visitors coming back. And new content ranks your listing higher on Google!
Businesses grow and evolve over time. If your brand’s identity, mission, or offerings have changed, your website should accurately reflect these updates to maintain consistency and build trust. If you have been in business for a few years and still have the same logo and branding from when you first started out, it’s probably time for a change. Hiring a photographer can get pricey, so using high-quality stock images can work beautifully! Try Elevae Visuals.
Outdated software and plugins can pose security risks, making your website vulnerable to cyberattacks. Regular updates ensure that your website is running on the latest, most secure versions, enhancing performance and protecting user data.
When embarking on a website redesign, it’s important to have a structured plan to ensure a smooth process. Here’s a checklist to guide you through the redesign journey: And if this makes you want to pull your perfectly styled hair out, LETS CHAT!
1. Define Your Goals:
2. Did I really say that?! Conduct a Content Audit:
3. What’s your competition up to? 🤔
4. Pinterest is your homework. Design and Visuals:
5. Is your SEO done correctly?
6. Look at your website from your phone:
7. Are you using keywords in your website content?:
8. Test Thoroughly:
9. Optimize for Speed:
10. Launch and Monitor:
11. Backup and Security:
12. Gather User Feedback:
Remember, a website redesign is a significant undertaking, so don’t rush the process. Take the time to visit your own website and look around. If it needs significant work, reach out and we can tackle it together. That’s my specialty. We will work together to create a modern website design that reflects the new vision you have for your business growth.
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