I’m April — website designer, brand strategist, and the creative behind Malabella Design.

If we were chatting over wine, I’d tell you that this whole journey started in the middle of chaos. During Covid, I closed my salon for a year and realized I never wanted to spend my days six inches away from another lash client ever again. I wanted freedom to travel, create, and build something that wasn’t bound by walls or hours.

So, I started exploring what was next. Every time I tested a new business idea, I built a brand and website for it, and that was the part that lit me up the most. I’d been designing websites for beauty industry friends since 2008, back when they paid me in wine and dinner. I just didn’t realize it could be the business.

That’s when Malabella Design was born. I invested in learning the strategy behind beautiful design, and I discovered how to combine branding, storytelling, and energetic alignment into websites that actually feel like my clients — elevated, magnetic, and completely authentic.